TRANSFORMATION OF EMPLOYMENT UNDER DIGITALIZATION: PROSPECTS AND RISKS

Abstract

In the article, the authors consider current issues related to the main trends in the field of digital employment management. The relevance of the study of digital employment is determined by the fact that under the influence of changes in the global economy, structural and technological shifts, digitization of work and business processes, demographic and other factors, its scale has dramatically increased over the last decade. In the article, based on the selected criteria, the authors define digital employment, consider and analyze the factors of its spread in the Russian labor market. In accordance with the identified opportunities and threats of digital employment for labor market participants, the authors proposed a management model for this type of employment. The object of research was digital employment. The social and economic aspects of digital employment management were the subject of research. The purpose of the work is to study the current aspects of digital employment management, the features of its spread in the modern labor market, the identification of opportunities and risks, as well as the development of tools aimed at realizing its advantages and measures to prevent negative manifestations. The methods used include general scientific ones: analysis of literature sources, generalization and systematization of information. The result of the study is the identification of opportunities and obstacles to the development of digital employment at the level of labor market subjects (employee, employer, state), as well as the development of a model of its management, allowing to include digital employment in the sphere of labor relations, taking into account the achievement of a balance of interests of all its participants. The results of the research can be applied by organizations, specialists in the field of labor relations, as well as by state authorities in the process of improving forecasting and analytical activities in order to increase the adaptation of participants in the modern labor market to the changing conditions of economic development in the era of digitalization.