GLOBALIZATION OF THE WORLD ECONOMY: THE ROLE OF DIGITAL LOGISTICS IN THE TRANSFORMATION OF DEVELOPMENT MODELS OF THE WORLD'S COUNTRIES

Abstract

The article is devoted to topical issues of determining the role of digital logistics in transforming economic development models of countries worldwide under contemporary globalization. The research addresses the critical challenge of understanding how digital transformation of logistics systems influences national competitiveness and economic growth trajectories in the context of rapid technological advancement and increasing global supply chain complexity. International practices of implementing digital technologies in logistics systems of leading countries (China, USA, EU, India, Germany, France) are analyzed and systematized, with particular emphasis on scientific publications by UNCTAD, McKinsey, ScienceDirect, and comprehensive reports from the World Bank. The study employs a multidimensional analytical framework that combines quantitative metrics of digital logistics adoption with qualitative assessments of implementation effectiveness across different economic contexts. The global experience of digital transformation of supply chains is thoroughly examined, revealing patterns of technology adoption, investment priorities, and organizational changes required for successful digitalization. A comparative analysis of various economic development models (Anglo-Saxon, Rhenish, Nordic, Asian, transition economies) in the context of integrating innovative logistics technologies is performed, highlighting the unique approaches and challenges faced by countries with different institutional frameworks, regulatory environments, and levels of technological readiness.Particular attention is given to emerging technologies reshaping logistics operations, including Internet of Things applications for real-time tracking and monitoring, artificial intelligence algorithms for demand forecasting and route optimization, blockchain solutions for enhancing supply chain transparency and security, and cloud platforms enabling collaborative logistics networks. The research demonstrates how these technologies contribute to reducing operational costs, improving delivery speed, enhancing customer satisfaction, and building resilience against disruptions. Reserves for enhancing the competitiveness of national economies through the strategic implementation of digital logistics are identified and quantified, considering factors such as infrastructure development needs, workforce skill requirements, regulatory adaptations, and investment priorities. Practical recommendations are formulated for minimizing supply chain disruption risks and strengthening operational efficiency in the context of globalization, providing actionable insights for policymakers, business leaders, and logistics professionals seeking to leverage digital transformation for competitive advantage in international markets.