INNOVATIVE COMPONENT OF FINANCIAL SECURITY OF ENTERPRISES

Abstract

Innovations play an important role in the development of both the economy as a whole and individual enterprises in particular. Therefore, the issue of ensuring innovative development and finding financial resources that will facilitate the implementation of innovations is becoming more and more urgent. In modern conditions, in order to ensure the proper level of financial security of business entities, it is necessary to implement the latest technologies that will contribute to increasing the competitiveness of enterprises, both on the domestic and foreign markets. The purpose of the article is to study the prerequisites for ensuring the appropriate level of innovative development of enterprises, as one of the factors for ensuring the appropriate level of their financial security in today's difficult conditions. The article defines the main factors of the innovative component of financial security: innovative development, innovative potential and innovative risks. The importance of their consideration to ensure the appropriate level of financial security has been proven. The author investigated the essence of the innovative development category and determined its direct impact on the level of financial security of enterprises. In the difficult conditions of conducting economic activity at present, the issue of increasing innovation potential is becoming more and more urgent. The author focuses attention on the factors of the external and internal environment that affect the innovative potential of the enterprise. The article offers the author's interpretation of the innovative potential of enterprises as a component of its financial security. It has been proven that to ensure effective innovative development, it is necessary to strictly follow the mechanism of its formation.It provides for the presence of certain constituent elements, in particular: a clear definition of the set goal, in accordance with which the tasks must be developed, throughout the study, an analysis of the implementation of the set tasks must take place, so that the main goal of the study is achieved. It was determined that threats and risks have a significant impact on innovative development, which necessitates their constant monitoring in order to help minimize them.