METHODOLOGICAL PRINCIPLES OF TOURISM SOCIALIZATION

Keywords: socialization, tourism, social doctrine, principles, approaches

Abstract

The article is devoted to substantiation of tourism socialization methodological bases in the context of social doctrine of tourism formation in Ukraine. It is argued that the basis of tourism socialization is the tourism potential of a certain area formed by tourist resources and demand for them, as well as the presence of tourism enterprises and organizations with qualified personnel. Such principles of tourism socialization as responsibility, accessibility, safety, balance and convergence are substantiated. Methodological approaches to the scientific analysis of tourism socialization are formulated, which should be taken into account in the formation and implementation of the social doctrine of tourism – systemic, synergetic, process, axiological, deontological. Taking into account the proposed principles and approaches to the scientific analysis of tourism socialization, five components of this process are identified, on which the development of social doctrine of tourism should be based: social tourism, tourist acculturation, tourism safety, quality of tourist services, national values. The practical implementation of the social doctrine of tourism are the processes of strategic planning and thus formed documents (concepts, strategies and programs for tourism development at both national and regional levels). The main effect of strategic planning in the field of tourism should be the modernization of tourism as a type of economic activity and social phenomenon. Taking into account the spatial differences of the tourist potential, the optimal object of development and implementation of the social doctrine of tourism is the state. Just at the national level by integrating diverse processes of regional tourism development, taking into account global trends and values, it is possible to develop a conceptual model of socially oriented tourism development, based on which it is advisable to develop a national tourism strategy and regional programs. The key value that must be taken into account at all levels of implementation of the social doctrine of tourism is human centeredness, because human as a consumer of tourist services and a worker in the field of tourism is the most important element of modern tourism systems.

References

Задорожна К.І. Соціальний туризм у системі туристичної галузі: концептуалізація та інтеграція. Вісник Чернівецького торговельно-економічного інституту. 2016. №.2 (62). C. 17–27.

Зибарева О.В. Девіантна соціалізація економіки: регіональний вимір : монографія. Львів : Ін-т регіон. дослідж. НАН України, 2014. 383 с.

Каленюк І.С., Котенко Т.М. Соціальні аспекти розвитку рекреації і туризму як значущого сегменту світового господарства: теоретико-методологічні засади. Науковий вісник Ужгородського національного університету. Серія: Міжнародні економічні відносини та світове господарство. 2015. Вип. 3. С. 172–176.

Федоришина Л.М., Шевчук Л.Т. Міграційна акультурація в системі сучасного розвитку українського суспільства. Вісник Одеського національного університету. Серія: Економіка. 2015. Т. 20. Вип. 6. С. 192–197.

Федорченко В.К. Соціоінтегративна сутність туризму (соціально-філософський та праксеологічний аспекти). URL: https://tourlib.net/books_ukr/filotur16.htm (дата звернення: 01.08.2021).

Феленчак Ю.Б. Формування і реалізація соціальної доктрини туризму : дис. ... д-ра екон. наук : 08.00.07. Львів, 2021. 453 с.

Zadorozhna, K.I. (2016). Sotsialnyi turyzm u systemi turystychnoi haluzi: kontseptualizatsiia ta intehratsiia [Social tourism in the tourism industry: conceptualization and integration]. Bulletin of the Chernivtsi Trade and Economic Institute, 2 (62), 17–27. (in Ukrainian)

Zybareva, O.V. (2014). Deviantna sotsializatsiia ekonomiky: rehionalnyi vymir [Deviant socialization of the economy: regional dimension]. Lviv : In-t rehion. doslidzh. NAN Ukrainy. (in Ukrainian)

Kaleniuk, I.S., Kotenko, T.M. (2015). Sotsialni aspekty rozvytku rekreatsii i turyzmu yak znachushchoho sehmentu svitovoho hospodarstva: teoretyko-metodolohichni zasady [Social aspects of the development of recreation and tourism as a significant segment of the world economy: theoretical and methodological principles]. Scientific Bulletin of Uzhhorod National University. Series: International Economic Relations and the World Economy, 3, 172–176. (in Ukrainian)

Fedoryshyna, L.M., Shevchuk, L.T. (2015). Mihratsiina akulturatsiia v systemi suchasnoho rozvytku ukrainskoho suspilstva [Migratory acculturation in the system of modern development of Ukrainian society]. Bulletin of Odessa National University. Series: Economics, 20(6), 192–197. (in Ukrainian)

Fedorchenko, V.K. (n.d.). Sotsiointehratyvna sutnist turyzmu (sotsialno-filosofskyi ta prakseolohichnyi aspekty) [Socio-integrative essence of tourism (socio-philosophical and praxeological aspects)]. Retrieved from https://tourlib.net/books_ukr/filotur16.htm (in Ukrainian)

Felenchak, Yu.B. (2021). Formuvannia i realizatsiia sotsialnoi doktryny turyzmu [Formation and implementation of the social doctrine of tourism]. Doctor’s thesis. Lviv. (in Ukrainian)

Article views: 82
PDF Downloads: 49
Published
2021-08-31
How to Cite
Holod, A., Felenchak, Y., & Grafska, O. (2021). METHODOLOGICAL PRINCIPLES OF TOURISM SOCIALIZATION. Economy and Society, (30). https://doi.org/10.32782/2524-0072/2021-30-22