ORGANIZATIONAL ASPECTS OF THE REAL ESTATE DEVELOPMENT COMPANY PROJECT MANAGEMENT SYSTEM TRANSFORMATION IN THE DIGITALIZATION CONDITIONS
Abstract
The article is devoted to highlighting the organizational aspects of implementing models and methods for transforming the project management system of real estate development companies. An analysis of literary sources on the development of organizational models and methods in project management is conducted. An unresolved part of the scientific problem is identified. It is emphasized that projects for transforming the management system of a real estate development company should take into account modern trends in the field of project management, digitalization of management systems and use appropriate AI tools and agents. Five organizational models for possible implementation in a project for transforming the project management system in a real estate development company are proposed. Among such models: creation of a working group; initiation of a specific type of project team meetings; involvement of external consultants; outsourcing of the task (part of the project); creation of a group of specialists with relevant competencies within the project team; composite model. The features of the application of such models are described. A comparison of the proposed set of models (in terms of flexibility in application, speed of work and degree of controllability by the project team) is carried out. A SWOT analysis of the proposed set of models was conducted. The strengths of this set were identified, including: the complexity of the approach, the diversity of the proposed models, the higher level of organizational maturity of the real estate development company in the field of project management. Prospects for further exploration in the selected direction were outlined. Among them: a study of the feasibility of implementing the proposed models in a complex or separately within the project of transforming the project management system of the real estate development company “KAN Development”, the implementation of the selected set of models, the development of recommendations for increasing the efficiency of using organizational models in the project of transforming the management system based on the results of the implementation. Conclusions on the conducted research were formulated.
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