THE ROLE OF SERVICE PROVIDERS IN FORMING SYSTEMS AND STRUCTURES TO ENSURING THE INVESTMENT ATTRACTIVENESS OF TECHNOLOGICAL ENTERPRISES
Abstract
The modern business environment is highly dependent on technological solutions that help improve management, optimise processes and ensure the competitiveness of enterprises. In this regard, the role of service providers is becoming increasingly important in creating systems and structures that support investment attractiveness. A study of the role of such actors in the process of preparing investment projects will help to create a holistic view of how to ensure that enterprises have a competitive advantage and attract additional resources for development. The study aims to provide an in-depth justification and develop a practical framework for determining the role of service providers in the formation of an effective system and structure for ensuring the investment attractiveness of technology companies. To this end, the study used systematisation methods to describe service providers at each stage of an investment project. The methods of induction, deduction, and logical generalisation were also applied. The process of implementing an investment project, as established in the course of the study, has three main stages: research, engineering, and implementation. Each of these stages requires clear interaction with the relevant service providers that play key roles at each stage. For the first time, the author systematises service providers for each phase of the project, defines what tasks and functions they perform, and how these functions interact with the overall goals of increasing the investment attractiveness of technology enterprises. In addition, the study allows us to determine the role of service providers in maximising the efficiency of an investment project, since each phase of the project requires a specific set of competencies from service providers that provide not only technological support but also the formation of the necessary infrastructure for attracting investment. Further research could be aimed at identifying the risks of investment projects of technology companies.
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