INNOVATIVE DEVELOPMENT AND COMPETITIVENESS OF TRANSPORT ORGANIZATIONS ON GLOBAL MARKETS
Abstract
The article examines the features of the innovative development of transport organizations as the main factor influencing their competitiveness on global markets. The main strategies and technologies that contribute to increasing the efficiency of the functioning of transport companies in the conditions of globalization and rapid technological changes are analyzed. The role of digitization, automation of processes and implementation of sustainable environmental solutions to strengthen the position of transport organizations in the international arena is also evaluated. Scientific research is aimed at determining the main factors that allow achieving sustainable competitiveness through innovative development, and forming recommendations for adapting management strategies in conditions of global competition. The regional transport and logistics system is very important for the development of the regional economy and ensuring the proper standard of living of the population. Thanks to such a system, costs for the transportation of goods are reduced, the volume of transportation is increased, the quality of services is improved, and wider access to various types of goods and services is ensured. The conditions of European integration, in turn, require the development of innovative infrastructure of the regional transport and logistics system, which means the introduction of the latest technologies and increasing its efficiency. Such measures will not only help to increase the competitiveness of manufacturers, but will also ensure the sustainable supply of all market needs. This concerns both the quality of transport services and their safety and environmental friendliness. The regional transport and logistics system should have sufficient potential to perform international transportation and ensure competitive cost of services. An important factor is the development of the infrastructure that ensures the connection of the regional transport and logistics system with European and global networks. This may include the construction of transport highways, the development of ports, airports and railway hubs that provide connections with cross-border routes. The regional transport and logistics system is an important element of the economy of any country. In the context of the European integration processes, the development of the transport and logistics system becomes especially relevant, as it can become an important factor in the country's competitiveness on the European market. Keywords: technologies, competitiveness, transport organizations, digitalization, management, globalization, innovations.
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