THEORETICAL ASPECTS OF DEVELOPMENT MANAGEMENT OF INTERMEDIARY COMPANIES
Abstract
The article deals with the theoretical foundations and principles of management of development of intermediary companies, which have an important place in the market economy, contributing to the effective functioning of enterprises in various industries. In particular, the article provides an opportunity to familiarize with the analysis of the concept of intermediary companies, their types of activity profile, approaches to management, role in modern business, factors that have an impact on the development, strategies and main directions that contribute to the effective functioning and growth of intermediary companies in modern conditions. Review of the article and evaluation of the prerequisites in order to display the most useful and effective aspects of the management of the development of intermediary companies is based on the current conditions of the global market. The analysis of theoretical approaches to management of development of intermediary organizations shows that this process covers both external and internal factors of influence. External factors include competitive environment, macroeconomic conditions and legislative requirements, and internal factors include organizational structure, efficiency of operational processes and staff competence. An important element in the development of intermediary companies is strategic planning, which allows managers to make informed decisions about the direction of development, focusing on market trends, and to adapt their activities to changes in the market. The article emphasizes that the development management of intermediary companies should include a comprehensive approach aimed at improving their competitiveness by optimizing business processes, implementing innovations and developing communication channels with customers. In today's market conditions, effective development management helps intermediary companies not only to maintain their positions, but also to expand their market share, ensuring profitability growth. It is concluded that successful development management involves the involvement of new technologies, improvement of solutions
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