COMPETITIVENESS OF DOMESTIC EDUCATIONAL SERVICES ON THE INTERNATIONAL MARKET
Abstract
The scientific article is devoted to the study of issues of competitiveness of domestic educational services on the international market. The place of domestic educational services in the international market and the dynamics of the development of domestic educational services in the international market are determined. The particularities of the obstacles that currently do not allow the proper development of Ukrainian educational services on the international market of educational services are given. The reasons that stimulate the development of domestic educational services and stimulate the strengthening of the position of domestic educational services on the international market are determined. Features, general characteristics and risks of competitiveness of domestic services and factors influencing the competitiveness of services are determined. It is noted that the development of the information and communication sphere is the basis for the emergence of new professions, new fields of activity and new educational services that are popular in all countries of the world, because effective educational services in the field of IT today can create a country's competitiveness on the international market of educational services. it is only important to correctly create an offer for export. The features of the competitiveness of domestic educational services are given, as well as the dynamics of the corresponding competitiveness before and during the legal regime of martial law in Ukraine. The impact of martial law on the development of the competitiveness of domestic educational services is determined; the negative impact of martial law on the competitiveness of domestic educational services and ways to improve the situation are highlighted. It was concluded that the indicators of the success of the export of Ukrainian educational services, as well as the grounds for the expansion of the export of Ukrainian educational services, should be established at the level of national programs and strategies, at the level of legislative acts and approved by acts of the Government, and should also comply with international treaties.
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