IMPROVING THE QUALITY OF THE ENTREPRENEURIAL ENVIRONMENT AT THE REGIONAL LEVEL AS A FACTOR IN THE DEVELOPMENT OF THE TOURISM

Abstract

The problem of creating a favorable environment for business development and business in Ukraine and its regions is relevant, because it is a necessary prerequisite for the country to achieve a higher level of economic development and integration into the EU common market. Entrepreneurship, small and medium business (SME) is the main asset of the economies of all developed countries. Clearly defined and transparent "rules of the game" in the market, honest and predictable behavior of regulatory authorities, the absence of regulatory barriers are necessary for the full development of entrepreneurship and investment including in the sphere of tourism [8]. The natural environment for effective and stable development of SMEs is a market economy with its inherent developed regulatory and economic regulators, as well as the relevant infrastructure, which is divided into organizational and technical, financial and credit and information and analytical components. Entrepreneurship infrastructure creates favorable conditions for its development in the state. But in Ukraine in general and in the regions in particular there is no qualitative improvement of the infrastructure of the business environment. And it is the development and qualitative improvement of the above components of the infrastructure that we consider to be priority areas for improving the quality of the business environment at the regional level. The middle environment for effective and stable development of SMEs is a market economy with its inherent developed regulatory and economic and economic regulators, as well as the relevant infrastructure infrastructure-analytical-information. Improving the mechanism for providing public financial support to SMEs in Ukraine should be based on the experience of the EU and the US, using both direct financing instruments and indirect financial support instruments.The article identifies problematic issues that hinder business development, explores the main barriers to the development of SMEs at the regional level, analyzes the main structural indicators of small businesses in some regions of Ukraine.