ANALYSIS AND DYNAMICS OF THE TOURIST INDUSTRY ENTITIES DEVELOPMENT: SOCIAL COMPONENT
Abstract
The article examines a social component of tourism industry entities' sustainable development and competitive potential. The study aims to analyze the dynamics of the social component development, as one of the basic criteria for the sustainability of the competitive potential of the tourism industry subjects. The main task of the research is to analyze and evaluate the dynamics of social component indicators. The social component of the transformation of the competitive potential of the tourism industry subjects includes the level of the population employment in the tourism sector, the average monthly salary in the hospitality industry, the number of children's health and recreation facilities, the number of places in these facilities, the capacity of collective means of accommodation, and the total number of people, who stayed in the establishments of collective accommodation. The employment of the population in the tourism sphere of Ukraine is analyzed. The study has revealed that wages in the hospitality industry can vary significantly depending on the type of activity, the employee's qualification, the place of work, and other factors. Special attention is paid to children's health and recreation facilities. The focus is on the dynamics of the number of children who stayed in children's rehabilitation and recreation facilities in 2016 and 2021. The analysis of the number of collective means of accommodation gives a general idea of the tourism industry scale in Ukraine. The dynamics of the total number of people in collective means of accommodation from 2016 to 2021 is characterized. The dynamics of the total number of foreign persons and the number of residents of Ukraine who stayed in collective means of accommodation are analyzed. An integral index of the social component of sustainable development of tourism industry entities has been calculated, considering a wide range of indicators that reflect the impact of transformation on various population groups and aspects of social life. The study findings argue that the social component is an important tool for achieving sustainable development of the tourism industry. The high level of this component not only contributes to economic growth, but also improves the quality of life of the local population, preserves cultural heritage, and creates a positive image of the region.
References
Головня О. М., Ставська Ю.В. Сучасні трансформації розвитку сфери туризму та індустрії гостинності: монографія. Вінниця.: ДРУК, 2021. 220 с. URL: http://socrates.vsau.org/repository/getfile.php/30739.pdf
Ізмайлов В.І., Карпенко А.В. Вплив туризму на зайнятість населення країни. Економiка i органiзацiя управлiння № 4 (48) 2022. С. 40-52. URL: https://doi.org/10.31558/2307-2318.2022.4.4
Алєксєєнко Т. Ф., Сватенков О. В. Особливості діяльності дитячих закладів оздоровлення і відпочинку у період воєнного стану. Вісник науки та освіти №5 (11) 2023. С. 339-349. URL: https://doi.org/10.52058/2786-6165-2023-5(11)-339-349
Олійник О.С. Динаміка розвитку готельних підприємств. Економіка та суспільство. Економіка та суспільство, (33). 2021. URL: https://doi.org/10.32782/2524-0072/2021-33-68
Басюк Д.І., Івченко Л.О., Ткачук Н.А., Верес К.О. Оцінка впливу макроекономічних факторів на розвиток готельного господарства в Україні. Наукові праці НУХТ 2019. Том 25, № 1. P. 33-46. URL: https://doi.org/10.24263/2225-2924-2019-25-1-5
Єрко І.В. Сталий та безпечний розвиток туризму як один з критеріїв трансформації конкурентного потенціалу суб’єктів туристичної індустрії. Підприємництво та інновації. Випуск 29. 2023. С. 7-14. URL: https://doi.org/10.32782/2415-3583/29.1.
Holovnia O. M., Stavska Yu.V. (2021) Suchasni transformatsii rozvytku sfery turyzmu ta industrii hostynnosti: monohrafiia. [Modern transformations of the development of tourism and the hospitality industry: monograph]. Vinnytsia.: DRUK, 220 p. Available at: http://socrates.vsau.org/repository/getfile. php/30739.pdf (accessed 10. 06.2024) (in Ukrainian).
Izmailov V.I., Karpenko A.V. (2022) Vplyv turyzmu na zainiatist naselennia krainy [The impact of tourism on the employment of the country's population]. Ekonomika i orhanizatsiia upravlinnia – Economiсs and organization of management vol. 4 (48). рр. 40-52. Available at: https://doi.org/10.31558/2307-2318.2022.4.4 (accessed 10. 06.2024).
Alieksieienko T. F., Svatenkov O. V. (2023) Osoblyvosti diialnosti dytiachykh zakladiv ozdorovlennia i vidpochynku u period voiennoho stanu [Features of the activities of children's camps during the period of martial status]. Visnyk nauky ta osvity – Bulletin of Science and Education. vol. 5(11). рр. 339-349. Available at: https://doi.org/10.52058/2786-6165-2023-5(11)-339-349 (accessed 10. 06.2024).
Oliinyk O.S. (2021) Dynamika rozvytku hotelnykh pidpryiemstv [Dynamics of hotel enterprise development]. Ekonomika ta suspilstvo – Economy and society vol 33. Available at: https://doi.org/10.32782/2524-0072/2021-33-68 (accessed 10. 06.2024).
Basiuk D.I., Ivchenko L.O., Tkachuk N.A., Veres K.O. (2019) Otsinka vplyvu makroekonomichnykh faktoriv na rozvytok hotelnoho hospodarstva v Ukraini [Assessment of the macroeconomic factors impact on the development of the hotel industry in Ukraine]. Naukovi pratsi NUKhT – Scientific Works of NUFT. vol. 25, Issue 1. рр. 33-46. Available at: https://doi.org/10.24263/2225-2924-2019-25-1-5 (accessed 10. 06.2024).
Yerko I.V. (2023) Stalyi ta bezpechnyi rozvytok turyzmu yak odyn z kryteriiv transformatsii konkurentnoho potentsialu subiektiv turystychnoi industrii. [Sustainable and safe development of tourism as one of the criteria for transforming the competitive potential of tourist industry subjects]. Pidpryiemnytstvo ta innovatsii – Entrepreneurship and Innovation, vol. (29), рр. 7-13. Available at: https://doi.org/10.32782/2415-3583/29.1 (accessed 10. 06.2024).
This work is licensed under a Creative Commons Attribution 4.0 International License.
