DIGITAL REPUTATION PROSPECTS OF UKRAINE AS A FACTOR OF EUROPEAN INTEGRATION IN THE CONDITIONS OF INNOVATIVE ECONOMY

Abstract

This article discusses the importance of Ukraine's competitiveness in the process of its European integration as a factor in the transition to an innovative economy. Special attention is paid to the role of information technologies (IT) in the modern world, their impact on the development of the economy and the country's position in the global context. The development of IT education is an important factor in increasing the country's competitiveness. High-quality training of IT specialists contributes to the attraction and development of high-tech companies, innovative business and stimulates the transition to an innovative economy. The development of Ukrainian youth in the IT sector is promising, but requires constant improvement and focus on the development of key skills such as English, practical skills in working with the latest technologies and the ability to continuously learn and adapt to changes in the industry. The development of high-quality higher education, scientific research and infrastructure in the field of IT are critical for the successful European integration of the country. Highly rated universities and scientific institutes in the field of IT attract talented specialists and provide training of highly qualified personnel. Competence of IT specialists in creating new technologies and innovative products is a key factor for innovative development of the country. A strong IT industry has many benefits, such as creating new jobs, attracting foreign investment and promoting economic growth. It also contributes to the development of an innovative environment, which in turn ensures sustainable integration into the European economic space. To achieve these goals, it is important to constantly improve educational programs, create favorable conditions for business and innovation, invest in the development of IT infrastructure and establish strategic partnerships.