DIGITALIZATION AS A MODERN TREND OF MANAGEMENT DEVELOPMENT
Abstract
This article identifies and summarizes the characteristic features of the digital economy in management. The content of digitalization is revealed. It has been established that the introduction of the digital economy in Ukraine is constantly growing. The positive impact of digitalization on the socio-economic system and the key factors of digitalization are considered. It is argued that digital technologies are rapidly changing our economy and society. The digital revolution is a huge opportunity for society and will be one of the strongest drivers of growth, job creation and wealth in the coming years. Digitalization is a strategic investment of both states and enterprises aimed at stimulating development by increasing efficiency and productivity and generating significant savings. In all branches of activity and at all stages of management, a managerial decision is understood as the key type of activity of a manager. The development and implementation of the specified solution demonstrates the essence and content of management. The digital transformation of the public administration economy occurs mainly through the use of electronic channels of interaction, which makes it possible to reduce transaction costs. The advantages of digitalization of the real sector of the economy are substantiated, since the competitive positions of domestic enterprises are strengthened by increasing labor productivity, management efficiency, accelerated automation of production processes, production safety and increasing the attractiveness of the domestic economy for investment. The study also describes the benefits of digitalization of society and emphasizes that the end consumers and users of digital products and services are the population. The idea of digital transformation has embraced the whole world, digitalization is one of the most popular topics for discussion at all levels of management, but this is far from a new concept, discussion on this issue has been going on for several decades. Despite this, in the scientific field and the business community, a stable understanding of the essence and content of the term "digitalization" as a modern trend in management development has not yet been formed.
References
Цифрова адженда України – 2020 («Цифровий порядок денний» – 2020) Концептуальні засади (версія 1.0). Першочергові сфери, ініціативи, проекти «цифровізації» України до 2020 року. Київ : ГС «Хай-тек офіс Україна», 2016. 90 с. URL: https://ucci.org.ua/uploads/files/58e78ee-3c3922.pdf
Карчева Г.Т. Цифрова економіка та її вплив на розвиток національної та міжнародної економіки. Фінансовий простір. 2017. № 3 (27). С. 13–21.
Коляденко С.В. Цифрова економіка: передумови та етапи становлення в Україні і у світі. Економіка. Фінанси. Менеджмент. 2016. № 6. С. 105–112
Краус Н.М. Цифрова економіка: тренди та перспективи авангардного характеру розвитку. Ефективна економіка. 2018. № 1. URL: http://www.economy.nayka.com.ua/pdf/1_-2018/8.pdf
Юдина Т.Н. Цифровая экономика сквозь призму философии хозяйства и политической экономии. Философия хозяйства. 2017. № 1. С. 193–201.
Ляшенко В.І. Цифрова модернізація економіки України як можливість проривного розвитку : монографія; НАН України, Ін-т економіки пром-сті. Київ, 2018. 252 с.
High-Tech Office Ukraine (2016), [Digital Adzhda of Ukraine – 2020. Conceptual foundations. Priority areas, initiatives, projects of "digitalization" of Ukraine by 2020], available at: https://ucci.org.ua/uploads/files/58e78ee3c-3922.pdf
Karcheva, G.T. Ogorodnya, D.V. and Open'ka, V.A (2017), [The digital economy and its impact on the development of national and international economics], Finansovyy prostir, vol. 3, pp. 13–21.
Kolyadenko, S.V. (2016), [Digital economy: preconditions and stages of formation in Ukraine and in the world], Ekonomika. Finansy. Menedzhment, vol. 6, pp. 105–112.
Kraus, N.M. Holoborod'ko, O.P. and Kraus, K.M. (2018), [Digital economy: trends and prospects for the avant-garde nature of development], Efektyvna ekonomika, vol. 1, available at: http://www.economy.nayka.com.ua/pdf/1_2018/8.pdf
Yudina, T.N. and Tushkanov, I.M. (2017), [Digital economy through the prism of economic philosophy and political economy], Filosofiya khozyaystva, vol. 1, pp. 193–201.
Lyashenko, V.I. and Vyshnevs'kyy, O.S. (2018), Tsyfrova modernizatsiya ekonomiky Ukrayiny yak mozhlyvist' proryvnoho rozvytku: monohrafiya [Digital modernization of the Ukrainian economy as a possibility of breakthrough development: monograph], NAN Ukrayiny, In- t ekonomiky prom-sti, Kyiv, Ukraine.
